ちやほやchiyahoya
1.

The act of giving exaggerated attention and affection to someone, often to please them or manipulate their feelings positively.

2.

A manner of interaction characterized by excessive flattery and indulgence, usually aimed at making someone feel special or important.

3.

The behavior of treating someone with excessive kindness or care, sometimes to an extent that they become overly pleased or complacent.

4.

The practice of showering someone with attention and admiration in order to enhance their mood or status, often leading them to feel inflated in self-importance.